Ethical, transparent and respected, the awards are judged by esteemed industry experts who follow a robust two-step judging process that includes pre-scoring to establish a shortlist and judge discussion to determine winners and in some cases silver awards.
None of our award judges can take part in the competition and any conflicts of interest must be declared.
The UK Agency Awards have been accredited ‘Outstanding’ by the Independent Awards Standards Council – Awards Trust Mark.
To apply to become a judge, fill out the form at the bottom of this page.
Andor is an independent international SEO consultant based in Berlin, Germany, and has started his online career back in 2009. Having worked both in-house, as well as on the agency side, he is currently advising online shops, classifiers, marketplaces, and other companies regarding international organic growth strategies as well as technical SEO issues as an independent SEO consultant. He is former Head of SEO at Peak Ace, where he was responsible for SEO and managed a 20+ people team of SEO consultants and editors. Before joining the agency side, Andor was In-house SEO for a top-3 comparison portal in highly competitive verticals such as insurance, power, and telco. Andor’s core expertise is strategic SEO as well as technical SEO, covering topics such as crawlability, indexing management, migrations, and site structure optimization. He is a lecturer at the afs Akademie in Germany, which has made it its mission to offer quality education and training in the field of SEO
Andy Green | Director | AndyGreenCreativity
Andy Green FCIPR FRSA is cofounder of the Dublin Conversations, the Modern Cockney Festival, and wrote 21years ago, the very first book on ‘Creativity in Public Relations’. He is a consultant in identifying purpose, brand storytelling, creativity, and managing Fake Purpose to enable his clients to fulfil their greater potential and make the most of opportunities. He is also a part-time university lecturer. Andy has written six books, translated into eight languages and believing inspiration can come from the unlikeliest of sources, even runs creativity classes on the London Tube.
Ash Nallawalla | Fractional SEO |
Ash Nallawalla is an Australian SEO consultant and the author of three SEO books (the first, "Accidental SEO Manager," is in its Second Edition). He has worked for major household brands and multinational, multilingual websites. He specialised in Finance, ecommerce, banking, and High-tech industries. He is a regular conference speaker and podcast guest. He is the Local Search forum moderator on Webmasterworld.
Brendan Keegan | Assistant Professor in Marketing | Maynooth University
Brendan Keegan is an Assistant Professor in marketing at Maynooth University. Interested in digital placemaking, digital and social media analytics and agency-client relation- ships, his research is published in various journals including European Journal of Marketing, European Management Review, and Management Decision. Brendan is also part of the GOGREENROUTES Horizon 2020 project investigating the role of digital placemaking and its relationship with the psychology of wellbeing through interconnected green corridors in public spaces.
Callum Taylor | Head of ITV AdVentures Ignite | ITV
Since its inception in 2019, Callum has led ITV's commercial accelerator: AdVentures Ignite. Specialising in startup and scale up business growth on television. Following the early success of Ignite, he also took on responsibility for the commercial deal frameworks of ITV's media for equity fund: AdVentures Invest, which launched in 2021. With a career spanning two decades, Callum has worked with most independent, major and barter media agencies in senior trading and business development positions.
Catriona Murray | Independent Agencies Lead | X
Cat Murray looks after Independent Agency relationships at X and has worked with a plethora of global brands such as Google, McDonalds & Pepsico. Over her 10 years at X she has helped her clients manage top performing and award winning work on the platform. More recently she created a charities vertical to help non profit organisations thrive on X.
Chantel Hayward | Founder and Director | Fox & Fable
Chantel is a seasoned HR professional and executive coach, with over 17 years of expertise in supporting organisations to thrive. Her experience spans SMEs and global businesses across the private, public and not for profit sectors. As the founder and director of Fox & Fable, Chantel specialises in partnering with creative agencies across the marketing and advertising industry to craft exceptional employee experiences, foster engaged and high performing teams and prioritise wellbeing as a foundation for success. A Chartered Fellow of the CIPD, an ILM Level 7 Executive Coach and Mentor and a certified Mental Health First Aider, Chantel is dedicated to empowering leaders and organisations to unlock potential, nurture balance and build workplaces whereby people and performance flourish together.
Dan Barker | Consultant |
Dan has worked in ecommerce for around 20 years. He has worked within companies in ecommerce functions, up to CMO level, has worked on projects for more than 100 ecommerce businesses as a consultant, and has co-owned a couple of ecommerce businesses with millions of visitors and hundreds of millions of turnover between them over the years. He enjoys the opportunity that ecommerce has brought and can bring to people all over the world.
Dan Conboy | Founder | Chapter North
Dan is the founder of Chapter North, an innovation business which focuses on building and advising digital and eCommerce ventures. He has spent 25 years starting, scaling and exiting his own businesses - a 7 figure eCommerce business (sold to a UK PLC) and, more recently, one of Europe's first Shopify Plus agencies (Statement) which was acquired by IDHL (a private equity backed agency group). He is now building his next digital & eCommerce ventures. Alongside this he also works with other founders & leaders as a Strategic Advisor, helping them to make better decisions that drive long term growth.
Daniel Saunders | Head of Performance Marketing | Evergreen Finance London
I've worked in Digital for 18 years. Within Digital marketing I work closely with the directors and heads of service to identify new business opportunities and Strategies. Having an in-depth understanding of different markets and competitors in the area to maintain a competitive advantage which is used to work alongside key stakeholders in managing the translation of the business strategy into clear plans. Proactively researching markets, competitors within different regions and establishing ways to develop a competitive advantage within our strategies. Within Stanley Black and Decker, I am a catalyst for change, I plan and execute UK market E-commerce and digital marketing activities to increase sales, grow online channels, and grow new and existing online customers managing substantial 6 figures budgets over many different groups. As an international keynote speaker in the Digital sphere, I inspire and lead a large team of specialists, drive the delivery of brilliant digital products and services, mentoring at levels from executives to C suite. I utilize analytics and insight tools to evaluate end-to-end customer experience across multiple customer touch points. Working with trade marketing teams to analyse product categories and make appropriate product mix recommendations and effectively contributes to SEO, PPC, UX and CRO. I have built, nurtured and lead a diverse, multidisciplinary team to deliver digital transformation across the Stanley Black and Decker group. Defining the required digital capabilities across our people, their processes, and the technology we use. With Stanley Black and Decker being a multinational corporation, I make myself a visible leader by holding regular lectures and Q and A sessions with entry executives all the way up to C suite teams.
David Keene | CMO | Europe
David Keene is a seasoned marketing leader with over 30 years of experience in the B2B technology sector. Currently serving as Chief Marketing Officer for Europe at Wipro, David has held senior roles across sales, product, and marketing at leading technology firms, including Google, Salesforce, SAP, and Oracle. Throughout his career, he has driven accelerated growth, built new brands, and enhanced sales effectiveness in areas such as cloud computing, SaaS, AI, and digital innovation. Recognised as one of the Top 100 Global B2B CMOs, David is dedicated to helping organisations achieve their strategic revenue and growth goals while navigating the challenges of adapting to the AI era.
Davina Lines | Managing Director | Mixing Digital
Davina Lines is Managing Director of Mixing Digital and the Ecommerce Club. She brings a wealth of knowledge and a big black book of digital contacts to ensure Mixing Digital’s event management services are of the highest standard. Davina co-founded Netimperative in 1999 and became Managing Director in 2002, stewarding the brand into new product launches and creating one of the most successful events programmes in the digital marketing industry. In the mid 90s Davina cut her digital teeth on New Media Age (now Econsultancy), forming part of the founding team and was responsible for the commercial development of the magazine and its early events from launch in May 1995 to 1999. In recent years Davina launched an ecommerce peer-to-peer community, the Ecommerce Club, which runs regular events in London and Manchester on topics relevant to the retail community.
Erin Simmons (they/them) | Managing Director | The Women in Tech SEO Community
Erin is the Managing Director at The Women in Tech SEO community - working to ensure WTS Community spaces support safe, inclusive, and empowering experiences for all involved. With 15+ years in marketing and analytics (10 of those spent in agencies), Erin now uses their experience to better understand folks, figure out what relationships and resources will support them most, and help them to connect with their people.
Gellan Watt is an agency entrepreneur and NED. He founded an agency that went on to become a Top Ten Agency and UK Agency of the Year. He and his partners successfully exited their Group business at c. £60m revenue. An award-winning Creative and Strategist, today he invests in and works with a select group of brands direct, and with independent agencies direct, focusing on high growth value creation and doing great work.
Jaime Hill | Former Head of Ecommerce | ex Oak Furnitureland, Hurtigruten & Monsoon Accessorize
Jaime has over two decades of experience as a Marketing & Ecommerce professional with a successful track record leading teams and developing strategy to transform organisations’ digital capability and channels to market. She has had success in roles at brands including Avis, Barclays, Dairy Crest and Oak Furnitureland, and across a wide range of B2B and B2C vertical markets. Most recently, Jaime was Interim Head of Ecommerce & Trading at Monsoon. A graduate of the Institute of Digital Marketing and qualified Executive Business Coach, Jaime's professional passion is for making life easier for the customer at every touch point.
Jim is one of the original paid media experts, buying his first paid traffic back in 1999. Since then he has worked with over 1000 companies around the world and spent in excess of £250 million on traffic, generating in excess of £1 billion in ecommerce sales and more than 2 million leads for inbound marketing companies. Jim is a well-travelled and sought after keynote speaker.
During his 13-year adventure in the SEO industry, he learned all the "shades" of activities carried out for clients. Knowledge of how to work in-house and in an agency allows him to provide high-quality and non-standard tactics for clients. Currently, he is developing his boutique SEO and Content agency, VerticalSEO, and is responsible for technical SEO for Warner Bros. Discovery in Poland. In the past, he planned and implemented SEO activities for the largest brands in Poland, and also supported them in their activities abroad. He prefers content SEO for breakfast, technical SEO for lunch, and linkbuilding for dinner. This allows him to maintain a good work-life fit. ;)
Lukas Adamec | Manager, Paid Media | Remote
Lukas Adamec is a seasoned Paid Digital strategist with over 13 years of experience driving performance at a global scale. From his early agency days to founding Abadam Marketing, and later evolving into a trusted in-house consultant, Lukas has consistently delivered transformative results for leading B2C & B2B brands. Over the past five years, he has specialized in unlocking international growth opportunities, leveraging platforms from Google to Yandex, Naver to Baidu, and Yahoo JP to Seznam — always with an uncompromising focus on ROAS and sustainable scale. A thought leader and advocate for transparency in marketing, Lukas is deeply committed to knowledge sharing, mentoring emerging talent, and pushing the boundaries of digital strategy. Beyond the screen, he finds inspiration in wildlife photography, where he fully disconnects to return with renewed energy.
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Melinda Stuart | Enterprise Go-to-Market, Data Analytics and Experience | Optus
A career spanning over two decades, (Melinda) began in P.R. and communications for the luxury goods and automotive industries in Europe. She then transitioned into B2B after moving back to Australia, where she was originally from, in digital and technology. Working for some of the most robust tech. providers, Melinda has led marketing strategies and teams internationally. Driven by a passion for customer-centricity and a love of the craft of Marketing, she has also served in advisory roles for go-to-market expansion for several start-ups and as a speaker on Account Based Marketing and bridging the gap between Sales and Marketing.
Michael Emiliani | Marketing Director | Freight Right Global Logistics
Mike is a seasoned digital marketing expert with a decade of experience in PPC and digital media. His passion lies in developing and growing businesses through comprehensive, integrated digital media campaigns. His ability to draw on knowledge and experiences from a wide range of challenges from his time in-house, agency-side and as a consultant has given him a unique depth and breadth to solving complex problems in PPC and broadly digital marketing. Mike has shared insights as a contributing writer and speaker at events. His extensive knowledge has also earned her the distinction of being a featured subject matter expert at Endicott College in Massachusetts, a contributor to industry blogs and recipient of the 2018 Interactive Marketing Award.
Mordy Oberstein | Founder | Unify Brand Marketing
A keynote conference speaker, Mordy has spent a decade on both the brand and performance sides of marketing, where he’s been the driving force behind some of the most successful rebrandings in the digital space. The Founder of Unify Brand Marketing, Mordy works with companies in search of market traction, adding depth to their branding and then integrating that depth into their overarching marketing strategy. By unifying brand and performance, Mordy helps these companies drive growth at lower costs.
Oluwatobi Balogun | Marketing Communications | Surrey Research Park
Oluwatobi is a digital marketing and communications expert with over 8 years of experience, specializing in social media, SEO, and content strategy. With an MBA from the University of Surrey, she has worked with SMEs, startups, and agencies globally, consistently driving impactful change and aligning growth strategies with business objectives.
Paddy Moogan | Founder | The New Leader
Paddy is Founder of The New Leader and works with agency teams to help them become more effective managers and leaders. He also works with agency founders to share his experience and help them navigate the world of agency life. He was previously co-founder of Aira, a digital marketing agency based in Milton Keynes for ten years.
Philip Bacon | Marketing Director, Strategist, and Consultant | Marketing Managed
I'm a marketing strategist with over 20 years of experience spanning in-house roles, agency collaborations, and consultancy. My career has taken me across diverse sectors, including education, food, technology, engineering, and manufacturing, where I’ve been involved in almost every aspect and channel in marketing, whether that has been hands-on or managing multiple agency and freelance relationships.
Rejoice Ojiaku | SEO Manager | Nelson Bostock UNLIMITED
Rejoice has worked within digital marketing (SEO) for 4+ years. After finishing her master’s degree in marketing at The University of Manchester, she started her journey as a Junior SEO Executive and is now an SEO Manager as well as the Co-Founder & Content Lead for B-DigitalUK. She specialises in Content SEO and she has spoken at BrightonSEO, Whitespark Local Search Summit as well as participated in webinars for FounderVine, Majestic, Noisy Little Monkey etc. Additionally, she is also an Award-Winning Diversity & Inclusion Advocate as she is passionate about Diversity & Inclusion within the workplace to ensure the perspective and struggles of Black people are heard.
Richard Gregory | Founder | AgencyNXD
Richard is chairman of tech companies Ruler Analytics and Ash.tv, non-exec director of Fluid Digital and co-founder of SAScon - a digital marketing conference. Heralding from “Silicon Ramsbottom” he is an ardent supporter of the digital and tech industry in the North of England. Previously, Richard was the managing director of digital agency Latitude, director of Tech North and Manchester Digital council member. With 20 years of digital expertise, Richard now advises agencies and start-ups on marketing and growth strategies.
Rumyana Miteva | Growth Marketing Director | Motorway
Rumyana is currently a Performance Marketing Director at Deliveroo. She is leading a global team of Paid Search, Display & Video, Paid Social and Affiliate specialists, who are delivering growth for the company through a rigorous test & learn agenda. With more than 14+ years in Digital Marketing Rumyana has expert knowledge and valuable experience helping brands acquire & retain customers through Paid Media channels. Outside of work Rumyana enjoys being a Digital Consultant for small businesses, mentoring young professionals and sharing her knowledge by speaking at events.
Samuel Hall | Global Head of Communications | Samsara
With 20 years of experience within the brand, media, content and communications world, across corporate, consumer, employee and leadership communication roles, I am a true believer in the value that strategic communications can bring to any organisation, be it in terms of brand equity, direct contribution to the bottom line or employee engagement, or all three! I have a proven track record in campaign management, content creation, social media strategy, people and agency management, both at a global, regional and local market level, supported by solid contacts across both UK and international media and influencers.
Sophia Story | Co-Founder | 3 Sided Cube Inc
Puff Story is Co-Founder of 3 Sided Cube Inc, responsible for the client relationships and impact of projects. Named as one of the top 100 most influential business developers in the UK, Puff is known for her contagious laughter, love of neon colours and an unrelenting passion to help organisations such as the American Red Cross, World Resources Institute and numerous UN agencies to make a real difference. Puff has vast amounts of practical experience in a variety of industries but has a love for using tech for good in the NGO, charity and third sector.
Stephen Kenwright | Non-executive director and consultant | Stephen Kenwright Ltd
Stephen is a consultant, non-executive director and new business trainer, helping marketing agency founders and teams to grow by becoming more commercial and more strategic. He founded SEARCH-FIRST creative agency Rise at Seven in 2019, growing annual revenues to more than £7m; hiring 110 staff; opening offices in Sheffield, Manchester, London and New York; and winning more than 70 industry awards - about one every two weeks - before exiting after three years. Stephen held board positions at digital marketing agency Branded3, which he helped to merge into consultancy Kin + Carta PLC after its initial acquisition; and content agency Ride Shotgun. He was also Head of Digital at £4.7bn turnover automotive retailer Pendragon PLC and worked as a consultant to Missguided.
Stephen Waddington | Director | Wadds Inc
Stephen Waddington is the founder and managing partner of Wadds Inc, a professional advisory firm for agencies and communications teams, and a co-founder of Socially Mobile Community Interest Company. He is pursuing a PhD at Leeds Business School, underscoring his commitment to advancing the industry's understanding of public relations through academic research. Waddington originally trained as an engineer. His interest in technology and its communicative aspects led him to a career in public relations. He has worked for The Economist, HM Government, Intel, Microsoft, The Press Association, NHS, Tesco and Virgin Media Business clients. He has written and edited ten books, including Brand Anarchy, Exploring Public Relations and Management Communication and Share This, and served as President of the CIPR.
Steve Kuncewicz | Partner - Head Of Creative, Digital & Marketing | Glaisyers ETL
Steve is a Partner and Head of Creative, Digital and Marketing at Glaisyers ETL in Manchester. He specialises in intellectual property, media social media and privacy law and is listed as a "recommended lawyer" in the Legal 500, and was a oo-founder pf the Bulletproof Agency Network. He is a regular media spokesperson, and has given interviews to the local and national press through BBC Breakfast, Sky News, ITV, BBC Radio 2, BBC Radio 4, BBC Radio 5 Live and LBC London. Steve is also the Manchester Publicity Association’s Honorary Solicitor.
Tasha Antwi | SEO Consultant |
Tasha Antwi is an SEO Consultant with 11 years of experience in the industry, known for developing data-driven global omnichannel search strategies driven by audience insights. She has become an expert in the luxury and premium space and is a regular speaker at Brighton SEO, featured in WARC, Prolific North, and more. She has worked with some of the biggest and most renowned brands globally and was previously Director of Search at Rise at Seven and an Advisory Board Member for Wix. Tasha was also recently named one of the 'Top 24 Marketers to Follow in 2024'.
Thuha Wright | Paid Search Consultant | Digital Seamstress
Thuha is a Paid Search Specialist with over 18 years of experience in the travel and luxury fashion retail industry. She loves working with data and uses this superpower to help grow businesses through paid ads.
Tom Booth | Marketing Director and Brand Consultant | Bring to Reason
Tom Booth, Marketing Director and Brand Consultant, is the founder of Bring to Reason, a consultancy built to make brands better from the inside out. He is a seasoned brand and marketing transformation consultant with over a decade of leadership experience across both agency and client-side roles. Tom specialises in unlocking commercial performance through strategic creativity, digital optimisation, and hands-on implementation. His expertise spans FMCG, sport, property, and hospitality. He played a key role in building challenger cleaning brand Elbow Grease and has worked with major sporting names including RDX Sports, Adidas, and the NFL. In property and placemaking, he has led campaigns for developers across the UK. Tom also led his previous agency with a strong focus on hospitality and F&B, delivering standout campaigns for Turtle Bay, Barburrito, Individual Restaurant Group, TRG, and a long-term retained partnership with Carlsberg Marstons.
Tom Salmon | Management Consultant |
Tom Salmon is a management consultant specialising in agency innovation, strategy, positioning and growth. Prior to running his own consultancy, Tom was managing director of the award-winning digital agency Epiphany, a £12m turnover business employing 190 people in London, Leeds and Sydney. He now also works with voluntary and community organisations to develop strategy, communications and impact.
With an unusual path, my career in digital marketing began in 2018, 2 years after completing my Degree in Philosophy. After a course in digital marketing with an internship, I ended up working at the agency where I interned. With 5 years of experience and dozens of clients, I worked as a PPC manager and content manager. 3 years on I decided to focus exclusively on paid campaigns. Throughout this time I developed experience in lead gen in the B2B market and later in brand development, traffic increase, and purchase generation in the B2C market. I am currently responsible for the PPC department at MintySquare, where I develop marketing strategies for several fashion brands and campaigns that aim to increase brand awareness and generate purchases.
Veronica Ruiz | Paid Media Specialist | Totter + Tumble
Veronica is a seasoned digital marketer with almost 11 years of experience. Named one of the 10 Optmyzr Digital Marketing Sheroes of 2023, she has worked for a mix of big names, SMEs, startups, and agencies across the UK and the US, covering broad areas such as content, PR, SEO, and affiliates. For the last 8 years, she has specialised in Paid Media, working towards the perfect balance between analysis and creativity that can help brands grow and expand internationally.
Yevgeniy Samoilenko | Head of Research & Development | Freedom Holding Corp
Yevgeniy Samoilenko is a seasoned fintech professional with over two decades of experience in software development across a wide range of products, focusing on fintech. He possesses extensive knowledge of software development technologies and agile transformation, making him an expert in the field. Yevgeniy has authored over a hundred unique products registered with the European Copyright Office. He is an active member of numerous professional communities and serves as a judge for various prestigious global competitions. Yevgeniy's contributions to the fintech industry have earned him many awards and recognitions from leading financial institutions, world-renowned IT organizations, and even heads of state.
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"We’re thrilled to have scooped awards at the UK Agency Awards, taking home SEO Agency of the Year and Best SEO Campaign! Thank you to the UK Agency Awards for a brilliant night and congratulations to all the other winners!" Evoluted
"We have received not one, not two, but SIX nominations for the UK Agency Awards and we couldn’t be happier about it. Amongst the most prestigious accolades in the Agency calendar, The Agency Awards recognise and reward exceptional work across the UK." Genesis
"The Social Media Agency Of The Year category celebrates agencies that excel beyond their size, demonstrating exceptional work and delivering results that rival larger competitors. For Kitch, this recognition underscores our commitment to excellence and our ability to create a substantial impact with a compact, agile team." Kitch
"To the team at PHD Marketing, being recognised by industry peers at the prestigious UK Agency Awards means more than additional ‘silverware for the cabinet’ – it’s real, tangible proof that with the right business attitude, an empowered team and a true hunger for change, every agency has the capacity and potential to excel on the world’s stage." PHD
"Being shortlisted for three awards (B2B Agency of the Year, Marketing Agency of the Year, and Integrated Agency of the Year) at the UK Agency Awards is an accomplishment in itself. We’re thrilled with the recognition that our outstanding work this year has granted us." Octopus Group
"We’re thrilled to have picked up the award for ‘Best New Business Campaign (small)’ for our work with one of our newest clients. This year was the first year we’ve been shortlisted, so to win such a prestigious award really is a testament to the team, as well as our client, for putting their trust in us to deliver."Beth Nash Smart Monkey
"We are absolutely over the moon to have been named ‘Marketing Agency of the Year’ at this year’s UK Agency Awards! At House Digital, we pour our hearts and souls into every single thing that we do, whether that’s delivering digital excellence for our valued clients, or conducting our tailor-made HD Academy training programmes - so to see our efforts acknowledged amidst such fierce competition is nothing short of a dream come true!" House Digital
At Bind Media, awards represent more than just recognition – they are a symbol of our core values. They reinforce the importance of teamwork, the drive for excellence, and the strength of our people-first philosophy. Winning prestigious titles, like this one, serves as a powerful motivator to continue delivering outstanding results for our clients while nurturing a workplace where our team can thrive. Bind Media
