Blue Array winners once again.

Blue Array: Driving Organic Growth with Purpose, People and Performance – here is their UK Agency Awards journey.

The Blue Array team’s hard work and dedication have paid off once again. We are delighted to have collected two awards for our clients and a silver award for Best Small Agency at the 2025 UK Agency Awards. 

We recently celebrated our 10th anniversary, cementing our position as one of the UK’s leading Organic Search agencies by combining cutting-edge innovation with a people-first culture and a strong commitment to sustainability. Over the past year, the agency has not only delivered exceptional client results but has also elevated industry standards, empowered our people, and used our business as a force for good. Winning is always wonderful validation for a hard-working team. 

About Blue Array. A People-First Agency with a Purpose

Built on the foundation of People > Planet > Profit, Blue Array prioritises relationships with both clients and employees. Our core values shape the decision-making and day-to-day culture. These values are: do one thing well (focusing on organic search), do it as a team (collaboration), do it with integrity (transparency and trust), and do it with class (confidence and empathy).

Delivering Organic Client Success

Blue Array continues to produce transformative results for major brands. Alongside the Best Small Agency category, we are very proud to have taken home wins for 2 for our client work:

• RAC – A tailored local SEO strategy drove a +237% YoY increase in non-branded clicks to RAC’s car-care content, alongside a +97% uplift for its car-repair services.
• Pepper Money – A content-led education campaign achieved an +80% rise in organic clicks and a +155% increase in impressions within six months, reshaping perceptions in the second-charge mortgage market.

Our innovative SEO strategies have delivered exceptional results for many household brands, including Yell, Crew Clothing and The Private Office, highlighting the agency’s reputation for strategic expertise.

Industry Leadership & Knowledge Sharing

Blue Array goes beyond client work with the goal to educate and set standards for our industry. Our Blue Array Academy has trained thousands of marketers worldwide, with scholarships worth £42,000 awarded in 2024 to make SEO education more accessible. We also run events— look out for our latest B2B event happening on Thursday 20th November — and publish a weekly SEO/GEO newsletter to over 15,000 subscribers with over 500 editions and counting.

As one of the UK’s first movers in Generative Engine Optimisation (GEO), Blue Array has become a thought leader in helping brands adapt to AI search, offering training, workshops, and guidance to shape the future of our industry.

Sustainability and Social Impact

As a certified B Corp, environmental and social impact is at the heart of our business. To date, the agency has:

• Funded the planting of 9,483 trees across 17 projects.
• Prevented 439 tCO2e emissions via 22 verified carbon avoidance projects.
• Delivered company-wide sustainability initiatives such as plastic reduction campaigns, litter picks, and device energy optimisation programmes.

Our DE&I panel also ensures continuous progress on inclusivity, awareness, and accessibility, making the workplace supportive and empowering for all.

Why Blue Array?

From transformative Organic Search results and pioneering work in GEO, to industry-leading training and a thriving workplace culture. Our mission… to elevate people, customers, and the industry through organic search while shaping a better world, continues to set us apart as one of the UK’s most progressive and impactful agencies.