Judges

Ethical, transparent, and respected, the awards are judged by esteemed industry experts who follow a robust two-step judging process that includes pre-scoring to establish a shortlist and judge discussion to determine winners and in some cases silver awards.

None of our award judges can take part in the competition and any conflicts of interest must be declared.

The UK Agency Awards are accredited by the Awards Trust Mark – The Independent Awards Standards Council – Trust Mark Scheme.

Our Judges

Ajoke Emekene
Ajoke Emekene | Growth/ Performance Marketing Manager | TikTok
Ajoke is a highly accomplished marketing professional with over eight years of experience spanning the FMCG, consulting, fintech, edtech, and ride-hailing industries. She has a proven track record in Performance and Lifecycle marketing, excelling in scaling paid media campaigns and optimizing conversion rates across various digital channels. Her expertise includes developing and implementing comprehensive marketing strategies, utilizing data-driven insights to enhance campaign performance, and fostering strong relationships with key stakeholders. In her current role, Ajoke collaborates with fintech companies across the UK, leveraging her deep industry knowledge and innovative approach to optimize and scale their marketing campaigns on a major social media platform. She is passionate about staying ahead of industry trends and continuously seeks new opportunities to deliver impactful marketing solutions that drive business success.
Andor Palau
Andor Palau | International SEO Consultant |
Andor is an independent international SEO consultant based in Berlin, Germany, and has started his online career back in 2009. Having worked both in-house, as well as on the agency side, he is currently advising online shops, classifiers, marketplaces, and other companies regarding international organic growth strategies as well as technical SEO issues as an independent SEO consultant. He is former Head of SEO at Peak Ace, where he was responsible for SEO and managed a 20+ people team of SEO consultants and editors. Before joining the agency side, Andor was In-house SEO for a top-3 comparison portal in highly competitive verticals such as insurance, power, and telco. Andor’s core expertise is strategic SEO as well as technical SEO, covering topics such as crawlability, indexing management, migrations, and site structure optimization. He is a lecturer at the afs Akademie in Germany, which has made it its mission to offer quality education and training in the field of SEO
Andy Green
Andy Green | Director | AndyGreenCreativity
Andy Green FCIPR FRSA is cofounder of the Dublin Conversations, the Modern Cockney Festival, and wrote 21years ago, the very first book on ‘Creativity in Public Relations’. He is a consultant in identifying purpose, brand storytelling, creativity, and managing Fake Purpose to enable his clients to fulfil their greater potential and make the most of opportunities. He is also a part-time university lecturer. Andy has written six books, translated into eight languages and believing inspiration can come from the unlikeliest of sources, even runs creativity classes on the London Tube.
Craig Griffiths
Craig Griffiths | Head of SEO & UX | Wex Photo Video
Craig Griffiths is the Head of SEO & UX at market-leading tech retailer Wex Photo Video where he oversees cross-functional teams responsible for website optimisation and product content. Early exposure to start-up growth strategies and responsibility of eight figure marketing budgets helped build his Search foundations. Over 16+ years Craig has operated between Marketing and Tech functions in-house and agency-side working with brands like Apple, Specsavers, Unilever, and Photobox, accumulating a unique blend of SEO, performance marketing, and product marketing experience.
Chloé Bodard
Chloé Bodard | SEO & Digital Marketing Consultant | Bodard Digital
Chloé is a bilingual SEO & digital marketing consultant, with 10 years experience working in house as well as agency side for many years before setting up her own consultancy business 5 years ago. A former BrightonSEO and Search London speaker, Chloé has worked with clients and companies of all sizes and across all sectors, specialising in international SEO, e-commerce, technical SEO and strategy.
Dana Tan
Dana Tan | Director of SEO | Under Armour
Dana Tan is a seasoned digital marketing leader with a passion for maximizing online visibility and driving organic growth. With more than 20 years of experience in the ever-changing world of SEO, Dana brings a love for learning and a gift for building and retaining high-performing teams. As the Director of SEO at Under Armour, Dana spearheaded the company's efforts to optimize its digital presence and enhance its search engine performance. Beginning as a team of 1, her strategic insights and data-driven approach have played a pivotal role in elevating Under Armour's online visibility and driving targeted traffic to its e-commerce platforms. Prior to joining Under Armour, Dana held key positions at leading digital marketing agencies, where she honed her expertise in SEO, content marketing, and online analytics. Her diverse portfolio of clients spanned various industries, including retail, e-commerce, technology, and finance. Outside of her professional endeavors, Dana is a classically trained musician having performed for 7 years as the Principal Flutist of the United States Army Field Band in Washington, D.C. Her greatest creative achievements are her 3 children and most recently, her first grandchild.
Daniel Saunders
Daniel Saunders | Head of Performance Marketing | Evergreen Finance London
I've worked in Digital for 18 years. Within Digital marketing I work closely with the directors and heads of service to identify new business opportunities and Strategies. Having an in-depth understanding of different markets and competitors in the area to maintain a competitive advantage which is used to work alongside key stakeholders in managing the translation of the business strategy into clear plans. Proactively researching markets, competitors within different regions and establishing ways to develop a competitive advantage within our strategies. Within Stanley Black and Decker, I am a catalyst for change, I plan and execute UK market E-commerce and digital marketing activities to increase sales, grow online channels, and grow new and existing online customers managing substantial 6 figures budgets over many different groups. As an international keynote speaker in the Digital sphere, I inspire and lead a large team of specialists, drive the delivery of brilliant digital products and services, mentoring at levels from executives to C suite. I utilize analytics and insight tools to evaluate end-to-end customer experience across multiple customer touch points. Working with trade marketing teams to analyse product categories and make appropriate product mix recommendations and effectively contributes to SEO, PPC, UX and CRO. I have built, nurtured and lead a diverse, multidisciplinary team to deliver digital transformation across the Stanley Black and Decker group. Defining the required digital capabilities across our people, their processes, and the technology we use. With Stanley Black and Decker being a multinational corporation, I make myself a visible leader by holding regular lectures and Q and A sessions with entry executives all the way up to C suite teams.
Divya Prasath Ravikumar
Divya Prasath Ravikumar | SEO Manager | The Social Hub
Prasath Ravikumar, the SEO Manager at The Social Hub (formerly The Student Hotel), boasts nearly two decades of expertise in SEO, marketing, and web project management. In Q4 2022, he was a core member of the web team involved in the significant rebranding and migration of The Student Hotel. He passionately champions SEO innovation, awareness and its impact within the company..
Dateme Tamuno
Dateme Tamuno | Head of Marketing | SemanticGeek
Dateme is a digital marketer with experience running organic and paid search campaigns for companies across several verticals. Currently, he is the head of digital marketing for a student accommodation agency in London. A regular speaker at BrightonSEO and often challenging search marketers to create a deeper understanding of the user intent that transcends the informational, navigational, commercial, and transactional classifications. He has completed ten marathons and has a goal of running 50 before he turns 50.
Grant Simmons
Grant Simmons | Experienced SEO Consultant | Simmonet Marketing
Grant is a Senior SEO Strategist with over 30 years in marketing with an emphasis on digital channels and focus on collaborative SEO consulting, analytics, content, and performance-based successes for Fortune 500 enterprises, local, multi-location, national, and international companies and organizations. Grant’s experience spans real estate, healthcare, addiction, e-commerce, senior care, technology, travel, and employment verticals, often sharing his experience and insights in vertical-industry podcasts, webinars, and publications, and as a speaker at SEO & marketing conferences worldwide, including; Pubcon, LRTCon, Chiang Mai SEO, Brighton SEO. SMX, and more.
Gellan Watt
Gellan Watt | Global Brand + Creative Consultant | Gellan Watt - Brand + Agency Transformation
Heana Thakur
Heana Thakur | Head of Paid Search | Sainsburys / Argos
After a brief stint in creative marketing, Heana began her digital career in 2015 working for one of largest digital marketing agencies Merkle. She started as an exec fresh out of university working her way to director level. In this time, she worked on a variety of clients including Sky, The BodyShop, Uniqlo and Facebook. Outside of her day-to-day role, Heana was also involved in the recruitment of the paid search team, mentoring junior members of the department, delivering internal training sessions, working on commercial pitches and being a part of the Diversity & Leadership committee. Heana is passionate about change within organisations and sat on the Gender Pillar committee for 4 years helping to deliver events such as International Women's Day and organising networking events. She also spoke at a variety of different universities including the University of Surrey and University of Brighton to educate students about the life of a digital marketer. In November 2021, Heana switched from agency side to client side and she now leads the in-house paid search team at Sainsbury's, Argos and Habitat.
Emilio Takas
Emilio Takas | Head of SEO | Kingbet Media
Formerly a Visual Storytelling multifaceted digital creative, with a strong technical background on websites, design, digital marketing and analytics for over 20 years, since December 2021 Emilio has been leading all the Search Engine Optimization work at KingBet Media, an affiliate publishing group, with over 15 years of experience in the production of igaming content. He is also a visiting lecturer at Athens University of Economics and Business (AUEB) teaching SEO and Marketing Analytics, a seasoned speaker to SEO and iGaming Conferences like BrightonSEO, SBC, iGB, Sigma and a judge on the Drum Awards, Global Search Awards and Sigma Awards.
Nicolas Piquero
Nicolas Piquero | SEO Consultant & Corporate trainer |
Nicolas is an SEO consultant and a corporate trainer. He specialises in semantic and topical strategies. Topic analysis, semantic relationships, ontologies, entity interconnection, RDF triples, internal knowledge graph building, structured data markup, internal PageRank flow optimisation, and topical mesh creation, are terms and techniques that shape his daily work. He's been collaborating with brands and companies from various industries on the international market, helping them improve their organic visibility through tailored semantic strategies. He's the UK ambassador of Babbar.tech & Yourtext.guru semantic toolset.
James Roach
James Roach | Digital PR and Marketing Specialist |
After a successful career in the media industry, James transitioned to SEO specialsiing in Digital PR and content at Distilled (now brainlabs). James led the highly successful team producing hundreds of class leading campaigns for some of the biggest household names in the UK and the US. James went on to join Re:signal as Creative Services Manager and Croud as both Head of Content and Creative and Head of Digital PR, building out the proposition for the agency from scratch. Now operating as a freelancer, James continues to work with the biggest agencies supporting their Digital PR and Content efforts.
Gianluca Fiorelli
Gianluca Fiorelli | SEO & Web Marketing Strategist |
Gianluca Fiorelli started working as an SEO in 2004, after previously having worked in the Italian TV and Audiovisual industry. Amongst the best known International and Strategic SEO consultants, Gianluca helps and helped brands like Iberostar.com, Glassdoor, Outsystems, ActivTrades, Magoosh, Go Overseas and many others to reach the sought success in organic search. Gianluca, who is also the founder of The Inbounder digital marketing conference, spoke at international events like Mozcon, BrightonSEO, SMX, and PubCon. You can find Gianluca on Twitter as gfiorelli1 (https://twitter.com/gfiorelli1) or contacting him at https://www.iloveseo.net.
Jack Norell
Jack Norell | SEO Consultant | Jack Norell Consulting
Jack has 17 years expertise in ecommerce and technical SEO with new site launches, migrations, ongoing optimisations, or turning around failed migrations and other site disasters. He has worked with clients ranging from eBay to Barcelo, he's optimised sites in finance, professional services, travel, and hardware. Occasional conference speaker and workshop trainer, he's happiest when helping people become better at SEO.
Jonathan Fisher
Jonathan Fisher | Head of Paid Search | CAVU
With over 16 years of Paid Search experience client, agency and vendor side, Jon has worked to develop & implement Paid Media strategies for big brands (Booking.com) and agencies (Dentsu/Bring Digital), specialising in the Travel sector. Creating teams & structures that are built for success, developing the right foundations for long term digital growth & success are his speciality, and what he has grown a strong reputation for delivering. He is currently the Head of Paid Search for CAVU, part of the MAG group, working on developing the proposition of a unique agency in the Travel space. Working directly with owned & managed Airports alongside owned & operated OTA brands, his industry knowledge is crucial to providing the Paid channel solutions to CAVU’s partners
Lukasz Zelezny
Lukasz Zelezny | SEO Consultant |
Lukasz Zelezny, UK Search Awards judge, Top10 UK Social Media influencer and former director of organic performance at uSwitch / Zoopla. Currently is working as an independent SEO Consultant helping in organic traffic acquisition, technical SEO and content marketing. Lukasz started his career in 2005 and has since been responsible for the organic performance of a number of companies including HomeAway, Thomson Reuters, The Digital Property Group, Fleetway Travel, uSwitch, Zoopla. Each year Lukasz is speaking at many SEO and social media conferences. He was a speaker at ClickZ Shanghai China, ClickZ Jakarta Indonesia, SiMGA Malta, SES London as well as Marketing Festival in Brno, Brighton SEO in Brighton and UnGagged in London. Every year he is actively participating in 10 to 20 events as an SEO/Social Media keynote speaker. Additionally, he organizes workshops and meetups where he is sharing tips around SEO, Social Media and Analytics. To get in touch with Lukasz simply search “Lukasz Zelezny” or visit https://Zelezny.uk
Dr Michelle Gledhill
Dr Michelle Gledhill | Senior Lecturer | Manchester Met University
Dr Michelle Gledhill is a specialist in in advertising, branding and media. Her position as Programme Leader for MSc Creative Advertising Strategy at Manchester Metropolitan University combines her expertise in strategic thinking when working in consultation on live briefs with brands such as Manchester City, the Happy Linen Company and Manchester Gin, with her passion for developing and nurturing student talent in the Manchester and across the UK. Her fascination for branding led her to complete a unique doctoral thesis on how brands are processed whilst playing videogames. She is a highly experienced marketer, Fellow of the Chartered Institute of Marketing (CIM), CIM Senior Examiner and HE Examiner.
Nick Andrews
Nick Andrews | Head of SEO |
Polly Walton
Polly Walton | Experience Optimisation Director | UNRVLD
Polly is a digital leader who thrives on innovation, creative use of technology, experimentation and driving commercial impact, and ultimately growth. She has years of experience in delivering boundless digital inventions and experimentation programmes. Having worked in several departments from software development, solutions architecture, strategy, and R&D, she has developed a strong blend of skills and abilities needed to be a strong experience optimisation leader and practitioner.
Ric Rodriguez
Ric Rodriguez | Chief Growth Officer | Raze
Ric Rodriguez is an accomplished marketing and growth leader. Ric is Co-Founder and Chief Growth Officer at Finsu, the sustainable fashion marketplace, taking the compromise out of conscious shopping. Ric is driven and his career to date speaks to his ambition - most recently holding a senior strategy role at Vashi, the fine jewellery disruptor - where he built the digital marketing team from the ground-up, launched the Covent Garden flagship store and Innovation Centre and established an accredited approach to ESG. Prior to this, Ric held an evangelist role at the marketing technology company, Yext, where he supported sales and product teams in building new propositions for customers, including delivering an new approach for qualifying deals during the beginning of the Covid-19, which was adopted across EMEA - as well as regularly representing the NYSE-listed firm as an industry expert at events across Europe. Ric has also held significant roles in agency-side positions, at iProspect, where he lead accounts for leading brands such as Santander and Post Office; at Croud, where he was seconded into IWG’s marketing organisation to deliver the company’s digital growth across 110+ markets - work for which he won an industry award. Ric is often invited to speak at industry conferences and is a regular award judge. He has twice been a co-author for the Amazon-Bestselling “Mastering In-House SEO”. .
Richard Gregory
Richard Gregory | Founder | AgencyNXD
Richard is chairman of tech companies Ruler Analytics and Ash.tv, non-exec director of Fluid Digital and co-founder of SAScon - a digital marketing conference. Heralding from “Silicon Ramsbottom” he is an ardent supporter of the digital and tech industry in the North of England. Previously, Richard was the managing director of digital agency Latitude, director of Tech North and Manchester Digital council member. With 20 years of digital expertise, Richard now advises agencies and start-ups on marketing and growth strategies.
Emile Rossouw
Emile Rossouw | SEO Director | Digital Score
SEO and Digital Professional for over 16 years. Having worked with some of the UK’s best performing finance brands (Moneysupermarket.com, Moneysavingexpert.com) and blue chip SAAS (B2B) Sage PLC, Wandisco, Optos as well as eCommerce companies like Cult Beauty. In various roles, spanning through In-House, Agency, Tech Provider, and as a Contractor I have consulted for and managed the accounts for some of the world’s largest brands like Lenovo, Microsoft, and Vodafone, assisting them with growth in their organic performance worldwide.
Samuel Hall
Samuel Hall | Global Head of Communications | Samsara
With 20 years of experience within the brand, media, content and communications world, across corporate, consumer, employee and leadership communication roles, I am a true believer in the value that strategic communications can bring to any organisation, be it in terms of brand equity, direct contribution to the bottom line or employee engagement, or all three! I have a proven track record in campaign management, content creation, social media strategy, people and agency management, both at a global, regional and local market level, supported by solid contacts across both UK and international media and influencers.
Simon To
Simon To | Digital Director & Consultant | website3.com
Simon To is the Digital Director & Consultant at Website3.com, Simon goes above and beyond delivering performance marketing solutions for clients. Simon has over 12+ years of practical experience and 200+ clients under his belt. Website3.com is a new generation of digital media & marketing, supporting clients with the new wave of generative AI in marketing and automation. Website3 provides hands on digital consultancy for all your marketing needs. Website3 Paid Media Services include: Google . PPC . Shopping . Search . Bing . Social Media . Facebook . Instagram . YouTube . CTV . Display . Programmatic . Native . Analytics . Strategy . Planning . Delivery
Sujata Ghosh
Sujata Ghosh | Head of SEO | Dyson
Sujata is the Global Head of SEO at Dyson, overseeing over 40 Markets and setting the global SEO strategy and guidance for the local market team to follow. She has over 14 years of experience in the SEO industry and has expertise in navigating the complexities of enterprise companies, particularly in scaling their SEO strategies to drive organic growth.
Sunny Bal
Sunny Bal | Paid Social Media & Digital Advertising Manager, Global | ARUP
Sunny Bal is a dynamic Digital Marketing and Social Media Strategist with a knack for driving global campaigns that captivate audiences and boost brand visibility. With rich experience from roles at Arup and HDR, Sunny excels in crafting innovative content strategies and leading high-performing teams to success. A proud alumnus of California State University, Fresno, Sunny holds a BSc in Business Administration with a focus on Marketing. Known for blending creativity with data-driven insights, Sunny's work has garnered significant recognition in the industry. When not strategizing the next big campaign, Sunny enjoys mentoring children through Solidarity Sports, sharing both patience and positivity.
Veronika Höller
Veronika Höller | Global SEO Lead | CompuGroup Medical
Veronika is a Global Senior SEO-Manager and has worked in SEO and PPC marketing for over 14 years. She started as a copywriter and PPC Manager in a little Ads Agency. She has continuously developed herself further into the direction of SEO. Over the years, she has worked as a digital marketing manager in agencies and international companies, including CompuGroup where she is now. International SEO and PPC Strategies are Top of her priority list. She views SEO as a whole puzzle and not just individual sub-areas, hence why she trained herself in all areas – content, technology, PPC, SMM and UX. Today she spreads her knowledge as a speaker on the stages of international digital marketing conferences such as BrightonSEO, SMX advanced, International Search Summit etc. For her all digital marketing channels have to be united to get the best of your website.

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Testimonials

"We’re thrilled to have scooped two prestigious awards at the 2022 UK Agency Awards, taking home SEO Agency of the Year and Best SEO Campaign! Thank you to the UK Agency Awards for a brilliant night and congratulations to all the other winners!"
Evoluted
"We have received not one, not two, but SIX nominations for the UK Agency Awards 2022 and we couldn’t be happier about it. Amongst the most prestigious accolades in the Agency calendar, The Agency Awards recognise and reward exceptional work across the UK."
Genesis
"We are honoured to be shortlisted in the Best Local Campaign for the UK Agency Awards 2022. ‘Life is not easy but hard work always pays.’ It’s not an easy way to get nominated, entered and even be shortlisted for the Best Local Campaign. It is evidence of our team’s efforts and harmony."
Comms8
"To the team at PHD Marketing, being recognised by industry peers at the prestigious UK Agency Awards means more than additional ‘silverware for the cabinet’ – it’s real, tangible proof that with the right business attitude, an empowered team and a true hunger for change, every agency has the capacity and potential to excel on the world’s stage."
PHD
"Being shortlisted for three awards (B2B Agency of the Year, Marketing Agency of the Year, and Integrated Agency of the Year) at the UK Agency Awards is an accomplishment in itself. We’re thrilled with the recognition that our outstanding work this year has granted us."
Octopus Group
"We’re thrilled to have picked up the award for ‘Best New Business Campaign (small)’ for our work with one of our newest clients. This year was the first year we’ve been shortlisted, so to win such a prestigious award really is a testament to the team, as well as our client, for putting their trust in us to deliver." Beth Nash
Smart Monkey
"We are absolutely over the moon to have been named ‘Marketing Agency of the Year’ at this year’s UK Agency Awards! At House Digital, we pour our hearts and souls into every single thing that we do, whether that’s delivering digital excellence for our valued clients, or conducting our tailor-made HD Academy training programmes - so to see our efforts acknowledged amidst such fierce competition is nothing short of a dream come true!"
House Digital
At Bind Media, awards represent more than just recognition – they are a symbol of our core values. They reinforce the importance of teamwork, the drive for excellence, and the strength of our people-first philosophy. Winning prestigious titles, like this one, serves as a powerful motivator to continue delivering outstanding results for our clients while nurturing a workplace where our team can thrive.
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