In the bustling world of digital marketing, few agencies have managed to carve out a unique space for themselves like eComOne. Based in the heart of Lincoln, this transparent and ambitious eCommerce growth agency has earned its place among the top contenders in the UK’s competitive digital marketing landscape. With a passionate team of 25 specialists, eComOne has been able to help businesses grow their revenue by offering a comprehensive suite of services in SEO, PPC, email marketing, and Digital PR. This year, they have received well-deserved recognition for three awards at the UK Agency Awards and here’s why.
What Sets eComOne Apart?
At the core of eComOne is a singular mission: to increase the revenue of their clients, enabling them to grow as sustainable businesses. From the moment a client partners with eComOne, the goal is clear, help them scale and thrive. The team is composed of experts who not only understand the intricacies of digital marketing but are also experienced in the unique challenges of the eCommerce industry. The agency’s founder and CEO bring valuable real-world experience, having previously run successful eCommerce businesses themselves, giving the team a competitive edge when it comes to understanding clients’ needs at a granular level.
In the past 12 months, the eComOne team has made impressive strides. They’ve grown their revenue by 32%, surpassing their initial target of 25% growth. This is no small feat in a time when client expectations and industry demands have only increased. Their ability to stay agile, innovative, and client-focused amid these changes is a testament to their expertise and drive.
A Growing Team with a Clear Vision
eComOne has grown significantly in the past year, expanding their team from 21 to 25. This growth has been intentional, with key roles being filled to better support clients’ diverse needs. One of the agency’s most impressive feats has been their ability to maintain transparency and a collaborative work culture while expanding. Their mission to foster a fun yet professional environment where individuality and trust thrive is at the heart of their success.
This growth isn’t just in numbers; eComOne has also expanded its service offerings. Over the past year, they’ve embraced emerging trends like TikTok, integrating the platform into their marketing mix to help clients reach a broader, younger audience. Additionally, eComOne has taken advantage of advancements in AI, swiftly implementing new tools to enhance their campaigns while ensuring clients’ key performance indicators (KPIs) remain at the forefront.
Pushing the Boundaries: Recent Success Stories
eComOne’s track record speaks volumes. One of their most notable success stories is their partnership with Safelincs, a company that initially approached the agency for a one-off PPC audit. After delivering exceptional insights, eComOne’s team transformed a short-term consultation into a year-long partnership, providing strategic guidance, monthly reports, and high-impact recommendations. The results were clear: a £276K revenue uplift and a significant improvement in Return on Ad Spend (ROAS). This success solidified Safelincs’ trust in eComOne, and they soon brought the agency on board to handle their SEO as well.
Mel Saunders, Head of Marketing at Safelincs, praised eComOne’s approach: “The eComOne Team is a pleasure to work with. Following a recent audit, we couldn’t be working alongside more friendly and knowledgeable individuals. Their approach towards clients is professional and considered.” It’s a shining example of how eComOne’s tailored, collaborative approach leads to long-term partnerships and measurable success.
Achievements that Speak for Themselves
In addition to the outstanding results they’ve delivered for clients, eComOne’s team has earned a string of prestigious accolades over the past year. These include:
- Google Premier Partner Status: Awarded to the top 3% of agencies in the UK, this is a testament to their expertise in Google Ads and the incredible results they’re delivering for clients.
- eCommerce Team of the Year: This industry recognition highlights the team’s dedication and the results they’ve consistently achieved.
- CEO’s Business Personality of the Year: The CEO’s commitment to fostering a community around eCommerce has made a significant impact not only on clients but also on the broader industry.
But eComOne’s impact extends beyond the digital realm. The agency is deeply committed to giving back to the local community. Each year, they host over 200 work experience placements for young people in Lincolnshire, helping to nurture local talent and keep young minds engaged in the area. They also support national initiatives and have worked with brands like Gymshark, Yours Clothing, and Virgin Experiences to host educational events that bring together like-minded eCommerce professionals.
Overcoming Challenges in a Competitive Landscape
Operating out of Lincoln, a smaller city compared to London or Manchester, has both its advantages and challenges. While being based in a quieter city gives the team a close-knit, community-driven ethos, it also makes attracting large-scale clients and hosting events more difficult. eComOne has overcome this by focusing on guest speakers, direct outreach, and ensuring that each event offers something valuable to attendees. They’ve successfully hosted events that bring big-name eCommerce professionals to the region, bridging the gap between rural Lincoln and bustling urban centres.
Another challenge eComOne faces is the highly competitive nature of the agency space, where clients increasingly demand value before even signing a contract. eComOne has tackled this challenge by refining their sales process to focus on meaningful conversations, rather than traditional selling. This approach has allowed them to build stronger, more genuine relationships with prospective clients while saving valuable time and resources.
A Community-Focused Agency with Industry Recognition
Why should eComOne win Agency of the Year? It’s simple: the agency has proven that success isn’t just about delivering exceptional client results. It’s also about fostering a sense of community, both within the eCommerce industry and locally in Lincoln. Through their eComOne Live & Uncut podcast events and Digital Drinks meetups, they have united professionals from diverse backgrounds and helped elevate the conversation around eCommerce. Their collaborations with global brands like Shopify, Klaviyo and Mailchimp only further solidify their place as leaders in the industry.
With a strong track record of success, a growing team, and a commitment to giving back to the community, eComOne is not just an agency to watch, they are one to celebrate. Winning this award achieves that. It shows they put their money where their mouth is. Adding further credibility to their existing portfolio.
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